Instant Cities: New York

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Times Square

The crossing of Broadway and Seventh Avenue, under walls of lit screens, at the heart of the Theater District.

See it in 3D Watch the tour

Photo: Jakub Hałun, CC BY 4.0, via Wikimedia Commons

Times Square was Longacre Square, a place of horse dealers and carriage makers, until The New York Times built its tower here and the city renamed the square after it in 1904. Since then the screens and neon signs have grown until they cover every wall, and they stay on day and night.

Round it lie the Broadway theatres. Since 2009 the stretch of Broadway through the square has been closed to cars, and people sit on red steps over the TKTS booth to watch the crowd. On New Year’s Eve about a million people gather to see the ball drop from One Times Square at midnight, a custom that goes back to 1907. Visit it in 3D ›

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